Gentle White

I used this for years and then stopped for a year (was it really worth the expense I asked myself). But when my dentist then asked if I wanted to whiten my teeth for the first time ever, I realised my teeth were yellowing. Back on this, and three days in I’ve really noticed the difference.I won’t go skipping this again!

Very good quality, highly recommend

I have used this for a few months now after changing from Opalescence toothpaste which is excellent but only available on import from USA, I cant say that I have noticed an improvement but my teeth have definitely not got any worse, I use a Braun triumph electric toothbrush rather than a manual one, the taste is nice and minty but I did find that if I gave my teeth a really good clean (in excess of 4 minutes) that particular teeth were really sensitive to cold and heat the day after and this was extreme pain which subsided after a few days after I started to use some Sensodyne to cure it. I think its an alternative if Opalescence is too expensive but I wont be using it as my regular toothpaste.

It's a bit of a first world problem, I know, but how do you get the right whiteness of teeth without eroding the enamel to the point that you're actually exposing the yellowy underneath bit? Well, I decided, as I can't be faffed doing all the gum shield bleaching nonsense, just to make sure that the tooth darkening staining never happens by applying some moderate good sense and using a fruit enzyme whitening toothpaste. Is this better than any other? I would say so, with the added advantage of it being much more gentle than many. I like the taste, it's just a standard minty flavour and I do rinse in the morning as I can't tackle a bowl of yoghurt with a minty mouth. However, at night I don't rinse so that it can work its magic. Try it.

Arrived on time Expensive, but same price as the shops. My dentist has told me to use this toothpaste, so that's why I buy it.

Really excellent price

I used this product many years ago and my dentist was surprised at the difference this toothpaste had made to my teeth and gums. I am on a new medication which has made my teeth ultra sensitive and painful to bite into anything. After a few uses, the pain started to subside. Fab product and price. Would definitely recommend.

Quite a strong flavour. Very effective for dealing with sensitivity. Highly recommended.