This contemporary Kenneth Cole REACTION Watch features a:
dependable Japanese Quartz Analog Movement encased in a solid
durable metal rubberized coated case, with a comfortable and
pliable silicone strap, protected by a Limited Lifetime Warranty
and secure with a water-resistant up to 99 feet (30 M).
Fashion Designer KENNETH COLE founded his company, Kenneth Cole
Productions, with the debut of a ladies' footwear collection in
December of 1982. Today, the company manufactures internationally
and distributes men's and women's footwear, accessories and
clothing under the Kenneth Cole, Reaction, and unlisted.com
labels, as well as offering over 30 product categories. The most
recent addition being the Kenneth Cole Women's Collection due to
debut for Fall 2000.
Kenneth Cole retail stores have expanded throughout the United
States and abroad in Amsterdam, Hong Kong, Singapore and Taiwan.
The Kenneth Cole Catalog mails to over 3 million consumers a year
and the award-winning Kenneth Cole and Reaction websites receive
thousands of hits per day. Kenneth Cole's marketing savvy has
earned the Company a renown image as a forerunner of fashion and
trends. His controversial advertising campaign has garnered
worldwide attention for its humor and social consciousness. In
1985, Kenneth Cole was the first member of the fashion community
to take a public stand in the fight against AIDS. Since then, he
has continued to support the global fight through both personal
and corporate initiatives including the dedication of an ongoing
portion of marketing budget to public awareness initiatives. Cole
continues to serve as a National Board Member of both AmFAR: The
American Foundation for AIDS Research since 1985 and the HELP
U.S.A. Homeless project since its inception in 1987.
Kenneth Cole has been recognized for his design and business
talents as well as for his philanthropic involvement. The
Creative Coalition honored Kenneth with their Spotlight Award for
dedication to increasing public awareness; Amnesty International
honored Kenneth Cole with their 1998 Media Spotlight Award.
Kenneth was simultaneously chosen as Humanitarian of the Year by
Divine Design and the CFDA presented their Award for Humanitarian
Excellence to Kenneth Cole in 1996. Kenneth Cole has been awarded
the Extraordinary Voice Award by Mother's Voices for his
continued efforts in AIDS awareness. Cole was recipient of the
Council on Foundations 1996 Humanitarian Leadership award.
Kenneth Cole has received the footwear industry's highest honor
as Footwear News' Person of The Year". Fashion Footwear
Association of New York (FFANY) honored Kenneth Cole with The
Fashion Medal of Honor Award at their 1997 Gala.
Every year since Kenneth Cole Productions went public in June of
1994, Kenneth Cole Productions has been on Forbes' annual list of
the World's 200 Best Small Companies in America. In addition,
each year as a public company, Kenneth Cole Productions is named
on Business Week's list of Top Hot Growth Companies.
Kenneth Cole Productions continues to declare "What you stand
for is more important than what you stand in" and "To be aware is
more important than what you wear."
Known mainly for its shoes, Kenneth Cole Productions also makes
stylish clothing and accessories under three brands: Kenneth Cole
New York, Reaction Kenneth Cole, and Unlisted. It also licenses
the name to products such as hosiery, luggage, watches, and
eyewear. Kenneth Cole continues to expand, adding new lines for
women and children and a men's and women's fragrance. More than
4,500 department and specialty stores carry its products. Kenneth
Cole also operates about 80 retail and outlet stores, a catalog,
and a Web site. CEO Kenneth Cole owns 45% of the company and
controls almost all of the voting rights.